In the era of digital content, is direct mail still a wise investment? This is the question business owners, decision makers, and marketers are asking themselves today. According to the USPS, total mail volume declined nearly 30% from 2006 to 2017 for all categories of mail.
This statistic certainly points towards a downward trend in direct mail campaigns- but don’t be too quick to dismiss...
Email Design that Works
You don’t have to be a design wizard to come up with a great email layout. Let’s dive in to the basics of email marketing design! These tips will help you create a clean, professional, and compelling marketing piece you can send with pride.
Keep it Narrow
Standard screen sizes have changed dramatically since email marketing first became popular, leading some to question whether email dimensions should change as well. Most experts will recommend that you keep your width under 650 pixels. This will ensure your emails...
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Keep it Narrow
Standard screen sizes have changed dramatically since email marketing first became popular, leading some to question whether email dimensions should change as well. Most experts will recommend that you keep your width under 650 pixels. This will ensure your emails...
