Social Media Policy
In previous blogs, we have discussed the importance of social media in advertising. It is a reasonably priced platform that allows you to reach a diverse cross-section of people in your market. Who doesn’t love that? What your company is putting on social media should obviously represent the...
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Do I Need Digital Marketing?
Digital vs Traditional Marketing
I was asked the other day the last time I had opened a newspaper. Honestly I wasn’t sure. So I wondered how many people actually read the newspaper any more, and lets just say the numbers are going down, quickly! But mobile use is on the rise. It’s not really a...
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I was asked the other day the last time I had opened a newspaper. Honestly I wasn’t sure. So I wondered how many people actually read the newspaper any more, and lets just say the numbers are going down, quickly! But mobile use is on the rise. It’s not really a...
Are Phone Books Dead When It Comes To Automotive Buyers?
When it comes to marketing your dealership, do you feel like a fish out of water? Well have no fear, you’re not alone. Many dealers are struggling to find the balance between traditional media and the new world of digital media. Tried and true formats that once yielded impressive results...
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