Should You Be Writing A Blog?
I am going to go out on a limb and guess that most of you reading this have never thought about writing a blog! After all, few of us “car” people consider much out of the day-to-day operations of the business. Honestly, before I started writing this blog for work, I had never...
READ MORE
Do I Need Digital Marketing?
Digital vs Traditional Marketing
I was asked the other day the last time I had opened a newspaper. Honestly I wasn’t sure. So I wondered how many people actually read the newspaper any more, and lets just say the numbers are going down, quickly! But mobile use is on the rise. It’s not really a...
READ MORE
I was asked the other day the last time I had opened a newspaper. Honestly I wasn’t sure. So I wondered how many people actually read the newspaper any more, and lets just say the numbers are going down, quickly! But mobile use is on the rise. It’s not really a...
Are Phone Books Dead When It Comes To Automotive Buyers?
When it comes to marketing your dealership, do you feel like a fish out of water? Well have no fear, you’re not alone. Many dealers are struggling to find the balance between traditional media and the new world of digital media. Tried and true formats that once yielded impressive results...
READ MORE