The New Undisputed Greatest Show on Earth
“Ladies and gentlemen, children of all ages, welcome to the Greatest Show on Earth!”
The announcement of the Ringmaster gives you goosebumps… but more importantly, did he get your attention?
Was it a better attention-grabber than the last billboard you drove past? More enjoyable than the blah-blah-blah ad playing on the car radio before you were provoked to change...
Analytics Basics and Why You Need It
Just the word analytics evokes fear in most folks
I get it, but the reality of the situation is you have actually been using analytics for years. How many of you kept a tower log or progress book? That is analytics in its most rudimentary form. After all, you were using that to...
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I get it, but the reality of the situation is you have actually been using analytics for years. How many of you kept a tower log or progress book? That is analytics in its most rudimentary form. After all, you were using that to...
How To Grow Your Instagram Following (And Why It Matters)!
What's so important about social media?
For most of us over a certain age, Social Media was not a part of our growing up. I know this will shock some of you, but many of us managed to live our entire childhood without computers, cell phones, or the internet! However, those simpler days have...
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For most of us over a certain age, Social Media was not a part of our growing up. I know this will shock some of you, but many of us managed to live our entire childhood without computers, cell phones, or the internet! However, those simpler days have...
Social Media Policy
In previous blogs, we have discussed the importance of social media in advertising. It is a reasonably priced platform that allows you to reach a diverse cross-section of people in your market. Who doesn’t love that? What your company is putting on social media should obviously represent the...
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Do I Need Digital Marketing?
Digital vs Traditional Marketing
I was asked the other day the last time I had opened a newspaper. Honestly I wasn’t sure. So I wondered how many people actually read the newspaper any more, and lets just say the numbers are going down, quickly! But mobile use is on the rise. It’s not really a...
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I was asked the other day the last time I had opened a newspaper. Honestly I wasn’t sure. So I wondered how many people actually read the newspaper any more, and lets just say the numbers are going down, quickly! But mobile use is on the rise. It’s not really a...
Are Phone Books Dead When It Comes To Automotive Buyers?
When it comes to marketing your dealership, do you feel like a fish out of water? Well have no fear, you’re not alone. Many dealers are struggling to find the balance between traditional media and the new world of digital media. Tried and true formats that once yielded impressive results...
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